Endless Time to do a Moleskine Note Book CM

Yes, is commercial again ~~ This video is given by my lecturer in animation class to see the example of stop motion skill. Stop motion means taking photo frame by frame to making a motion video... Just not to be confuse let watch this commercial... ( Please dont skip this video, is pretty AWESOME if you know how they do it )

Moleskine ® - The Official Channel (2010, Dec 2). Mini [video]. Retrieved from http://www.youtube.com/watch?v=5dp3qf2cTJA

It have many contrast on the colour of the notebooks and the backgrounds from the beginning until ending of the commercial. And the simplicity of the paper cut bring out the daily life which people need to record down on a notebook. The tone is colourful and rich to show the playfulness. 


"The video was made using 15 extra small planners. The pages that contain animations are printed out on Moleskine A4 paper, cut out, either by hand or using a laser cutter, and glued inside the planner at 25 frames per second. Totally 533 animated pages. Shooting the video took about two weeks, total production time was five weeks, including audio editing." Moleskine, News (2010). MINI PLANNER VIDEO: THE MAKING OF [article]. Retrieved from http://www.moleskine.com/en/news/making_of_moleskine_extra_small_planners

As how the official website said, this is extremely hard working and patience to finish it. The creativity of  Rogier Wieland, visual artist has inspire me to creatively using different resource to bring up something fun and catchy. It have a very good sense to film a traditional notebook  in another way to present a younger feeling and not odd to be a notebook has to be a notebook. "Movable Notebook"  

This is the behind the scene of how they did ...

Moleskine ® - The Official Channel (2010, Dec 17).  Making of Moleskine MINI PLANNERS VIDEO [video]. Retrieved from  http://www.youtube.com/watch?v=WpnKykDQreY